Tuesday, November 06, 2007

The Office: Local Ad and Branch Wars

I have missed blogging about couple of good episodes of The Office these past two weeks.

First, Local Ad. Thankfully, our friends in Scranton are only on for 1/2 hour starting with this episode. I think the extra time in the first four episodes was a bit too much of a strain. The Office's format just doesn't seem to lend itself well to the hour-long time frame. Let's just say "The Office: The Motion Picture" would not be a great idea. I was happy to see that the return to the 1/2 time slot seemed to compress the funny into a nice little package, long lasting and easy to digest!

The story in brief in case you missed it: Dunder Mifflin Corporate, represented by local intern gone douche, Ryan, sends a creative team to the Scranton branch to shoot a local ad for the branch. Dismayed when he finds that his people only get two or three seconds at the end of a truly cheezrific corporate ad, the ever-creative Michael Scott dismisses the creative team,

"Why don't you come back at never hundred hours."

The train-wreck of a commercial developing throughout the episode seems like it's going to be every bit as bad, or worse, than the corporate ad. Amazingly enough, it isn't that bad.



Even better than the entire plot about the ad is the revelation of Dwight's secret life, Dwight's Second Life. How does this life differ from Dwight's real life? Well, let's see, he looks exactly the same, he sells paper, and oh yeah, he can fly. That's pretty much it. How do we find all of this out? Why, good ole Jim Halpert creates his own Second Life avatar to spy on poor lovelorn Dwight. Jim's avatar somehow ends up being a more depressed statement of Jim's hopes and dreams than Dwights. That's traggicomedy there.

Great episode. Check it out at the full episode archive at NBC. I'm impressed that NBC has offered this. Old Media's reaction to video on the Web has historically been that of an old man protecting his grass, "Get off my lawn, you damn kids!" Here's the link: http://www.nbc.com/The_Office/video/episodes.shtml

The second episode, Branch Wars, also did not disappoint. Here we have the triumphant return of Karen! Jim's jilted ex is after a different Scrantonite, Stanley. Only not so much for the romance but the paper sales as she is now the Utica branch manager. Michael Scott's reaction? You cannot take the hilarious black guy from the office. Oh Stanley's funny, but not in the Mo' Money way Michael thinks.

Michael and Dwight kidnap Jim to go on the Utica Panty Raid of '07. Good Idea or Great Idea? That's right, great idea. Too bad Jim doesn't think so. I don't know, those warehouse outfits, the obviously fake mustaches, how can they lose? Well, what starts out as a panty raid ends in the copy machine toppling over Michael and Dwight and Jim in Karen's office facing the wrath of a woman scored. I'm going to have to go with Great Idea.

Meanwhile, back at the farm Scranton, the most exclusive club in the branch is beleaguered by the uncultured philistines roaming through the break room. That's right, The Finer Things club, attended by Pam, Oscar, Toby, and the most discriminating taste this side of New Jersey meets in the break room to discuss all things high minded. From Andy's frustrated attempts to get into the club just for the exclusive distinction to Kevin and Phyllis's everyday use of the break room makes for great camidy. Why can't Phyllis use the kitchen microwave to pop her popcorn? "Someone needs to clean it. It smells like popcorn." Genius!

I'm really glad to see The Office back on track. Too bad the hiatus is almost upon us. I'll enjoy them while they last.

2 comments:

Jon Maki said...

My favorite line:
Oscar: "Aside from having sex with men, The Finer Things Club is the gayest thing about me."
And I love that joining Kevin's band is Andy's Plan C if he can't get in The Finer Things Club or join the Party Planning Committee.

Merlin T Wizard said...

Yeah, there were some classic quotes from Branch Wars. "I think I cut my penis on the lid." May or may not be one of them.